January 31, 2019
Mobility is transforming businesses all around the world. It’s changing the way how we shop, travel, work, and even live. It opens up new, unexplored avenues for your business while delivering a superior experience to your employees and customer.
It’s a wise decision if you’ve decided to embrace mobility for your business.
However, to make your mobile strategy successful, you need to be on top of a few key considerations. They’re given as below.
One of the most common mistakes many companies end up committing is the lack of proper foresight. A strategy, without goals, is quite likely to prove ineffective. That’s why you need to have clear objectives in mind as to what it is that you look to attain by implementing the mobile strategy. Is it to gain a competitive edge, improve customer engagement or increase ROI?
Basically, you must have the answer to a primary question – how is the mobile strategy going to contribute to your overall business goals and meet the expectations of your customers and employees? Of course, the goals of enterprise mobility exercise should be aligned with your business objectives. Assess where you stand currently and how mobility will take you where you are looking to go. You can start by determining who all will be using the mobile solution, what type of operations it will be used for and how.
Another critical component to consider while defining goals is required resources. You should have clarity on whether you’ll need new applications and user interface, and whether you have capabilities for the required migration, integration, and scalability.
Once you have the goals in place, it will be easier for you to create a roadmap to achieve them.
Mobility space is quite dynamic. The needs of customers continue to evolve ceaselessly and in order to be successful, companies need to be on top of this evolution and respond to customer needs promptly. The market is inundated with countless mobile applications and if customers don’t find one application meeting their expectations, they don’t take time to switch to another.
Customers these days look forward to frequent updates in the apps they’re using. This means companies are required to focus on shorter app development cycle and come up with regular updates for enhanced functionality. Besides, they also have to support a number of platforms which appear to be growing by the day. With traditional approaches to app development and deployment, this can pose a significant challenge for the companies in meeting growing demands.
Considering this, it’s recommended to adopt agile methodologies while formulating your enterprise mobile strategies. Another recommendation is to DevOps. DevOps approach will enable you to bring development and operations teams together and leverage their coordination. It allows you to fill the gaps in the approach due to this coordination. Also, it’s instrumental in aligning your mobile strategy with the strategic objectives of your business.
It’s evident that mobility can immensely power your employees and customers. However, it’s only possible if they are able to get timely and accurate information. As simple as it sounds, it’s not. That’s where access to back-end system plays the determining role.
Efficient API empowers the front-end mobile applications to offer innovative functionalities. In fact, they work as a bridge between front-end applications and back-end system. At the same time, it enables you to design your mobile strategy around existing enterprise architecture.
APIs specifically are highly useful for smaller organizations that are short on resources. APIs allow them to hire third-parties to develop, market, and maintain mobile offerings.
The next important aspect of the strategy is information management. The entire mobility strategy revolves around data. Typically, that’s what the users are going to access on their mobile devices. With increasing adoption of BYOD, it’s something which can be quite sensitive in nature. Therefore, you’ll need to determine what purpose data is serving and how people are using it.
There are a few important questions you should ask:
Merely formulating a mobile strategy isn’t sufficient. There should be a due focus on facilitating a seamless and protected flow of information. At the same time, saving confidential enterprise data from an outside breach is of utmost importance. Priority should also be given the nature of access as well. Users should only be allowed to access data that are required for their role.
Increased embracement of mobile devices is also giving way to potential security breaches. There have to be strong security parameters ready at device, data and network levels. Then you need to ensure that there is a limitation on remote data access. This will ensure that the data is secure on both enterprises as well public network.
You can also consider containerization so that you can keep your confidential data and files stored in a protected operating environment. Try to make sure that sensitive information isn’t directly stored on the device. Even if it is, it has to be encrypted and protected.
In order to prevent data loss, empower your IT department to determine what data employees can access, share or edit. Thus, a user can only access a certain piece of information on his/her device.
To safeguard your data against any potential threat, you can hire a trusted third-party auditor to confirm whether your security measures are in place. This will help you eliminate or at least mitigate any security threat and keep your sensitive business data secure.
Once you‘re all set to go ahead with the strategy, the final consideration would be mobility governance. It’s another crucial aspect which many organizations skip.
An organization comprises several departments such as HR, sales, finance, marketing, logistics etc. The mobile strategy is certain to influence the operations of each of them. Since all the departments will have an individual perspective, the absence of proper governance can lead to silo formations with respect to mobility.
In such a case, it may be challenging to establish a comprehensive strategy. Besides, the lack of coordination can impact business operationally and financially.
Therefore, you’ll need to decide who will be responsible for policies, decision, and management related to mobility. Create a governance team which will have the power and control over mobility policies. The team should comprise representatives from the IT department as well as all concerned departments of the firm.
It will be important to ensure that all the team members are on the same page. Instead of running governance at the department level, the members should collaborate to achieve the common bigger goal. Communication is the key here.
For more information on enterprise mobility, write to team TechJini today. TechJini is a trusted IT partner for several leading organizations, having delivered more than 450 mobile solutions so far.