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In current mobile technology, we use accelerometer, compass and GPS in latest mobile models. Here some innovative test cases and expected results of those components, when we test in some places like in the space, on any other planet, satellite, center of gravity of earth and center of magnetic field of earth. Those cases are discussed as following:

1. In space: In space, accelerometer, compass and GPS will not work. because accelerometer and compass have required gravity and magnetic field respectively. But when we use accelerometer and compass nearer any planet, then we get relative values as that planet’s field with some accuracy. and GPS will not work, if we are close to any other planet excluding earth. Because for GPS usage, we require human invented working satellites.

2. On any other planet (excluding earth): Still GPS will not work in any other planet. and we get relative values of accelerometer and compass as that planet.

3. On center of gravity of earth: We cannot predict results for accelerometer and GPS. It is possible that we get garbage values for accelerometer. and compass will work proper because location of center of gravity and location of center of magnetic field of earth are different.

4. On center of magnetic field of earth: In this case, we get garbage values for compass and get proper values for accelerometer and GPS. But still It is possible that if there is any relationship between gravity and magnetic field, then we get unknown results for accelerometer.

For all those cases, I expect results based on physics theories, but still we cannot guess exact results. Those all will work on so many parameters, planet atmosphere and other theories.

-Samir Solanki

After the Bangalore Mirror, it is now Hindustan Times publishing a news about JiniBooks and Indian War Comics available on iPad.

We all are now aware about ‘Indian War Comics’ and ‘BraveHearts of Mumbai – 26/11′ are available on iPad via JiniBooks. Its an honest and sincere effort by TechJini to make the content available digitaly, via iPad. Soon the other comics released by Indian War Comics will be available on iPad and other tablets as well. We are glad this effort is paying off and different media is also taking a note of our effort.

Congrats again to all the team!

The default TLS (Transport Layer Security) policy should be sufficient, but if you want to get involved in this process you can do so by implementing following NSUrlConnection delegates.

-(BOOL)connection:(NSURLConnection *)connection canAuthenticateAgainstProtectionSpace:(NSURLProtectionSpace*)protectionSpace
-(void)connection:(NSURLConnection *)conn didReceiveAuthenticationChallenge:(NSURLAuthenticationChallenge*)challenge

1. If the authentication method of the  “protectionSpace” is “NSURLAuthenticationMethodServerTrust”, you have two choices: First, Return No, if you want default TLS algorithm to kick in. Second choice is to Return Yes, if you  want to handle the authentication your self, this will result in calling the -“connection:didReceiveAuthenticationChallenge:” delegate.
2. If you Return Yes in “protectionSpace”  you have once again two choices. First, cancel the connection by calling “-cancelAuthenticationChallenge:” on the challenge's sender. Second option is to call “useCredential:forAuthenticationChallenge:” on the challenge's sender. To get a credential, call  -[NSURLCredential initWithTrust:].

Today Bangalore mirror published a small write up about TechJini’s efforts to salute the war heroes of Indian army.

Congrats to all TechJini team and especially Amit and Shyamal.

About ‘Bravehearts of Mumbai’

26/11/2008 is a sad day in Indian history, when the terrorists attacked the city of Mumbai. It was by brave effort of various Indian security forces like NSG, Mumbai Police the terror was brought to an end. Now Indian War Comics has immortalized story of one such hero, Maj Sandeep Unnikrishnan AC by launching their 3rd comic ‘Braveheart of Mumbai – 26/11’. The comic details Maj Sandeep Unnikrishnan’s valour while he was fighting Ajmal Kasab’s associates in Taj Hotel, during 60 hour Mumbai terror attacks in Nov 2008.

Indian War Comics has also partnered with TechJini Solutions, a Bangalore based IT company, to publish the stories on Smartphones and tablets using JiniBooks, an interactive content publishing platform. JiniBooks, enables small to medium size publishers and authors to reach bigger audience via digital medium. Authors can not only have static content but also build interactive magazines. Jinibooks is currently available only as an iPad application and soon it will be available for Android based tablets like Samsung tab etc.

iPad has emerged as one of the major inventions in the modern world. Though, it is still new and lots of applications with it are still in primary stage, it has surely captured the eye of the world. The business executives are hoping to use iPad applications in the best possible way they can. Different industries are looking at this invention in different ways, hoping to replace the laptops and make life of their executives easy and smart. That is really a magic this gadget has created. A recent study has revealed that iPad tablet sales may reach 7 million units worldwide in 2010 and 15 million next year and a high of around 20 million in 2012.

This simply means the number of iPad users will keep increasing year on year. In other words, there is a huge demand for different applications based on this platform. Today, iPad applications are in great demand and with this kind of increase in sale of this gadget will demand more such applications.

Many industries are looking for different applications to be customized the way they want creating a need for lot of smart phone application developers worldwide. One such industry is education. Here, I’m talking mainly about the universities and colleges. They always create a huge buzz attracting lots of students from all over the world. These days these educational institutes use different types of systems for different purposes such as student management, admissions, examinations or even library. With the invention of iPad in particular, these universities will be looking to use the gadget at the best.

Let us look at some possible scenarios:

1. There is a possibility of a virtual classroom, which can be accessed by both the students and tutors. This simply means, both the students and/or tutors can access the classroom sitting at any corner of the world.

2. A student can access his examination or even assignments via his iPad, or even submit them with the gadget. Same way, tutor can upload the examinations and/or assignments.

3. A student can take his notes in the class, email them instantly and can access the classwork at any time.

4. Institute (College/University) can easily keep track of his students, tutors, guest lecturers and other staff easily and can publish related information online, which can easily be accessed by the concerned people.

5. Students/tutors can easily access the library online with their iPad.

6. Marketing department of a university can use these applications to showcase more information about the university, especially when it comes to inviting foreign students.

There could be many more such possible scenarios when we consider different activities in an educational setup. The most important thing with all these applications is that one can use these applications even when he is on the go or traveling. He doesn’t need to be in front of computer/laptop accessing the applications. Life will surely be very much convenient, still easy and simple.
KISS…Keep It Simple, Stupid, as they say it.

How important is it for the universities to create applications for iPad?

The sale of iPad is increasing day by day and the numbers says it all time and again. Soon, you will find students carrying their iPad to the classrooms and taking notes on it. There will be a great demand for iPad amongst the students, especially students doing their doctorate and engineering or technology students who always keep themselves well verged with the latest technology available and gadgets in the market.

Today, iPad is a device mostly used by the executives and business class, but it will not take much time for the student community to adopt the best features of this device and make the best use of the same. It will then become mandatory for the educational institutes to create the applications that are easily available and supported on iPad.

Educational institutes can use iPad applications for different departments including administration, admission, laboratories, examination, library, student management, student councils and alumni and many more, also for different set of personnel including the university staff, tutors, students and top university officials as well. iPad applications can be a great help specially for people in marketing department of a university or higher authorities looking to create establishments or tie up with foreign delegates, foreign entities and organizations. In all, lot of university departments and personnel can make use of iPad applications in a different ways to the best of their use.

Mac is already playing a large role in education sector in the US market. The use of Mac Books is increasing day by day, and with universities, tutors and students adopting different technologies, I don’t see a reason why iPAd will not get its share in this particular industry. iPad is here to stay and to grow – not just in numbers but also with its usage and applications that comes with iPad.

The world is changing and surely everyone’s life. The technology has already taken over various industries and education is no different. It’s a boom time of iPads and universities, colleges; educational institutes need to change their strategies, plans to adopt this new device.

TechJini Advantage

TechJini Solutions is Bangalore, India based company working in the areas of software product engineering services and creating next generation software products that bring real business value. We take pride in our philosophy of taking on challenging problems and providing innovative and outstanding solutions. We are proud to develop applications on different mobile/tablet platforms including iPhone, iPad, BlackBerry and Android.

Recently, we have worked with one of the major universities and set up innovation labs for them. This application was developed for iPad as well as iPhone users. There are different departments in this educational institute that takes the advantage of different applications we developed for them.

Why TechJini?

• Global consulting company
• Innovation in every aspect of Application Development Life Cycle
• More than 25 iPhone Apps in the Apple App Store
• Focused and Personalized approach towards each client
• Experience in working with Mobile OEM’s and Fortune 500 companies
• Quality process at zero defect delivery
• Extensive experience of working with education industry
• Flexible engagement model
• 100% delighted customers
• More than 60% of revenue from repeated business
• More than 100% growth YOY

Feel free to email me for more details – kaustubh@techjini.com

When we start talking about smart-phones, there has been a lot of changes: there are lots of smart-phones to choose in the market, retailers have started eying the mobile-friendly sites, applications and consumers are adapting to the idea of shopping on their mobile devices.

Retailers have started having a mobile strategy; “mobile commerce or the m-Commerce”, recognizing the rapid adoption of smart-phones, unlimited data plans and 3G services retailers have to provide the best mobile commerce platform. This provides a uniform smooth experience for searching, shopping and buying items. Mobile sites and applications have to be more user-friendly, and secured.

All this boils down to two important questions,

• Why retailers should have a native mobile commerce app?
  • The answer to this is very straight forward; smart-phones are currently dominating the mobile internet (the iPhone in particular and the fast catching android based smart-phone). A native app is likely to be appealing and more user friendly.
  • Smart-phones apps will appeal to an audience with more disposable income.
  • Better user experience and consistent user interface which user is comfortable with.
  • Native applications provide faster performance and more responsive application.
  • Using the on device imagery, could provide a high quality visual experience and branding.
  • Can utilize native capabilities of device (e.g., GPS, camera, Bluetooth, contacts)
  • Deliverance of push alerts even when application is not open and provide a real time awareness of time-sensitive communication.
  • Access to native cryptographic libraries for on-device data encryption and decryption.
  • Better integration to other applications on the device like email, messaging, contacts etc.
  • On some platforms, we can even leverage it to provide dashboards on the phone home screens.

• Why retailers should have m-commerce website?
• • Ability to reach a greater audience, an app restricts the number of customers you can appeal to.
  • Can overcome building multiple applications to support different platforms (Android, BlackBerry, iPhone).
  • According to Taptu Research, the browser based mobile market is the future.

When a retailer wants to reach the vast target audience for its different products and services, the best and effective way would be to start off with a mobile website optimized for all mobile and hand held devices. This would enable the retailer to reach most of his audience by optimizing the mobile website with the help of mobile search engines.

When a retailer has statistics of the different smart-phones and handhelds used by his audience and when there are a good percentage of users using iPhone, Android handhelds and many more upcoming tablet’s and handhelds, then the retailer could decide upon developing a native mobile application for his customers.

The best way a retailer can reach all of his target audience, is to have both the Mobile website and the native mobile application. This is some of the best practices followed by major and successful retail companies, i.e. Amazon, Best Buy, eBay and many more…

With smart-phone sales set to form two thirds of mobile handset sales in the US in 2015, opportunities for mobile commerce are expanding significantly,” says Coda Research (above).

Some of the questions to be answered before a retailer choose a mobile strategy

• Where should a multichannel retailer start its mobile strategy?
• What does a mobile strategy built against customer needs look like?
• How do you overcome the challenges of operating effectively in a new and evolving space?

How retailers can develop an effective mobile channel

• Leverage existing customer behavior
• Leverage the largest mobile install base
• Leverage existing promotions and CRM strategies
• Allow consumer to reach you directly for product and service information.
• Make it easy to opt-in
• Make it free
• Make it optimized for mobile
• Make it relevant

Best practices of a Mobile commerce site and application design

• Clear call to action: Simple and clear display of content, what you are offering and how they can get it.
  • Make sure the terms of the offer are very clear and the user fully understands the cost for the content.
  • Each transaction should take no more than two steps, fulfilling the double opt-in obligation and making for a simple and easy user experience
  • Provide Search functionality
  • Integration into the main website
  • Clear terms and conditions
  • Allow for exclusive content
  • Maintenance and updating
  • Interactive experiences
  • Customer support
  • Protect your brand
  • Ability to have real time clear insights on Analytic

Understanding the mobile audience and strategy

Mobile marketing includes many ways of delivering targeted communications to a mobile device, and each tactic has a predominant audience that requires a specific strategy to maximize reach.

There are four mobile marketing tactics that are currently more widely adopted by marketers, retailers and consumers alike.

• SMS and MMS
• Mobile Web
• Applications: Applications were made famous by the iPhone and the App Store, but other companies are now getting into the act including BlackBerry with its App World, Palm by making its Palm Software Store accessible from its mobile devices, and Google with its Android Market. Applications are fantastic for providing a rich user experience that far exceeds what is possible with a mobile-browser-friendly Web page. However, because applications serve a dedicated audience only, the rich functionality and consumer experience possibilities must be balanced against the relatively limited audience of all mobile devices that can use the application.
• Mobile advertising

It’s time to start paying attention to mobile Commerce. We at TechJini could help you come up with mobile strategies, which can help to set yourself up for the future right now.

For more details drop a mail on shiv@techjini.com

The iPad marks the emergence of a new business model for Publishing Houses, are you ready to use this opportunity to move into the digital age?

iPad is likely to be a great medium for publishing houses, who have drastically been hit with fast falling revenues (in reference to the year 2009). Newspapers have seen significant decline in print advertising revenues, online versions did not provide many options to monetize. However iPad and mobile apps may have slated to change all these.

Why iPad and Mobile Platforms for Publishing Companies?

 Why choose iPad and Mobile platforms instead of Web, the major problem with digital content on the web are that people expect it to be free. As this is one of the greatest strengths of the web, while free is great for consumers and the World, it does not create any revenue for publishers.

The iPad provides an opportunity to change all that. We’ve already become accustomed to paying for iPhone applications, it seems natural to pay for iPad magazines, books, and news papers provided the experience is significantly better than the dead-tree versions.

Several hundred thousand iPads have been pre-ordered. Analysts expect Apple to sell around 5 million units in 2010. A survey executed by the analysts of comScore indicated that 34 percent of iPad buyers will use it to read newspapers and magazines. 68% of young consumers indicated a willingness to pay for news and magazines specially formatted for e-readers.

The US Audit Bureau of Circulations already revised the definition of digital magazines. Publishers may now report items as E-reader distribution averages, mobile app purchases, etc. in order to reflect the new audience.

The article quoted Chris Anderson of Wired at TED 2010 stating that the iPad “[is] an opportunity to reset the economics,” of digital publishing. “For the first time, people may value this experience so much they’ll pay for it.”

Many Companies adapting to the World of Mobile and iPad World:

Many prominent Publishing houses like McGraw Hill, Houghton Mifflin, Kaplan, USA Today, New York Times, The Wall Street Journal, BBC News, the Associated Press, Time magazine and many more are looking at iPad apps as a very strategic initiative on a subscription mode. USA Today has been downloaded 175,000.

Statistical details on the applications being downloaded on the “Apple iTunes store” –source O’Reilly Research

We could see from the figure one that 30% of downloads are from the books and rest applications comprise to 70%, as many publishing companies have started publishing multiple titles on the emergence of the iPad.

In reference to the fig 2: Application Downloads

Obviously, a game developer won’t be able to churn out new applications at the same rate as an eBook publisher. Game developers have, on average, 2.3 apps in the store (looking at data from the last week), while a typical eBook vendor is selling almost 18 apps right now.

Books are also currently the fastest growing category in the App Store (285% in the last three months), mostly because vendors can simply pack different texts into separate applications. Compared to other categories, productivity apps are only growing slowly, though the number of apps in this category still grew 58% over the last 12 weeks.

Statistics on the Downloads

Different kinds of eBook application on iPad and iPhone

Average prices in Top-100 under the category “Books”:

Distribution of prices in Top-100 under the category “Books”:

Portfolio characteristics of the most successful publishers from Top-100 “Books”:

Fig 3: Content uniqueness:

Fig 4: By content

• Portfolio of the average successful publisher from Top-100(“Books”) has approximately 60 applications.
• Moreover, there’s one publisher holding 25% of all content of the section “Books”.

Effective models for selling the books:

• Free Application with free books and In App purchase of books
• Portfolio of books with SEO of high quality both in iTunes and through search engines (Google etc)

Conclusion:

• Publishing companies should work on releasing interactive books which started promptly developing last month, especially in light of iPad release (even though the cost for producing such books is much higher as compared with normal books);
• The segment of medical books has some perspectives (most probably it is also related to iPad release, which allows to operate easier with the graphics etc) and making the students or the readers to have a very good usability.
• Interactive books for children and comics, which is one of the most stable and quick-growing segments.

Why Techjini?

• More than 25 iPhone applications in the Apple-app store.
• Global Consulting Company: We apply innovation into every aspect of application development, be it Project management or Lifecycle Management.
• Individual and personalized focus on each client of ours.
• Competitive pricing  for iPad application development services
• Professional support and maintenance for iPad projects.

For more details or a free quote kindly contact shiv@techjini.com